Have a Nice Day is a produce market and cafe that happily offers natural foods, beer, and a friendly attitude. The identity of the market was based on the richness of Detroit itself. The result is a typographic system that represents the existing hand-painted signage seen throughout the city.

Nice Display is a hand-painted font that was digitized for the identity of Have a nice day. The characters were based on the details and slight imperfections of hand-painted signs found on the streets in Detroit, Michigan.

Role: Graphic Designer
brand identity, font design